Even though the media has shifted its focus away from the metaverse, consumers’ interaction with the virtual realm is far from over. At least that’s what Patrice Louvet, the chief executive of Ralph Lauren, has to say about it. “We are investing in the metaverse....
During the summer, when outdoor events are in demand, retailers are embracing virtual experiences. It’s not because they can’t stand the heat but because while consumer wallets are on a tight leash, so are many retailers. And while virtual storefronts can be costly, they offer...
Walmart has announced that it is giving Lord & Taylor dedicated space on its website in an effort to expand its presence in the online fashion business. Starting in spring 2018, Lord & Taylor – which is owned by the Hudson’s Bay Company – will open...
Perfect Corp. has teamed up with QVC on the first broadcast television AR purchase experience that will merge mobile AR technologies, broadcast and mobile to create a fully immersive beauty shopping experience. According to a press release, QVC has collaborated with YouCam Makeup to launch...
April 09, 2024
YouTube has added new shopping features for use by creators. “We’re excited to announce even more updates so viewers can shop for new favorites from the most loved creators,” Aditya Dhanrajani, director of product management, YouTube Shopping, wrote in a Tuesday (April 9) blog post. One of the new features is Shopping Collections, which allows creators to […]
November 14, 2017
Walmart has announced that it is giving Lord & Taylor dedicated space on its website in an effort to expand its presence in the online fashion business. Starting in spring...
August 22, 2017
Perfect Corp. has teamed up with QVC on the first broadcast television AR purchase experience that will merge mobile AR technologies, broadcast and mobile to create a fully immersive beauty...