As prices go up, people are cutting back on things they don’t really need. Retailers can keep customers spending by offering attractive perks through memberships. In simple terms, with the right mix of rewards and exclusivity, smart retailers can make people see their spending as...
The direct-to-consumer (D2C) playbook really had a moment. It even had staying power through the pandemic as it provided brands with a way to reach consumers directly, bypassing traditional distribution channels and establishing a closer connection with their audience. D2C strategies enabled companies to control...
Germany’s Zalando is considered Europe’s largest online fashion retailer. But is it a “very large online platform”? That’s now a matter for the courts. Zalando announced Tuesday (June 27) it had filed suit in the European Union’s Court of Justice, disputing its designation under the...
Zalando will add a ChatGPT-powered fashion assistant to its online platform for fashion and lifestyle. The fashion assistant’s generative artificial intelligence (AI) capabilities will enable it to help customers find and select items based on questions they ask using their own words or fashion terms,...
April 29, 2020
Crafting streamlined eCommerce checkouts for international customers requires merchants to tailor their payments experiences to the needs and preferences of each market. That means enabling customers to pay with their preferred, trusted payment methods and currencies. Achieving this can be a heavy lift for businesses, however. Merchants typically turn to integrations with different payment service […]
January 23, 2024
Zalando, the European fashion and lifestyle eTailer, is elevating the “designer experience” on its website and app by introducing a luxury boutique-style space dedicated to designer brands. The redesigned “Designer” destination aims to provide a revitalized and inspirational shopping experience, allowing designers to share their stories, showcase collections, campaigns, and collaborations through design elements in […]
June 28, 2023
Germany’s Zalando is considered Europe’s largest online fashion retailer. But is it a “very large online platform”? That’s now a matter for the courts. Zalando announced Tuesday (June 27) it...
April 19, 2023
Zalando will add a ChatGPT-powered fashion assistant to its online platform for fashion and lifestyle. The fashion assistant’s generative artificial intelligence (AI) capabilities will enable it to help customers find...
March 07, 2023
Zalando aims to keep growing even as the economic backdrop remains challenging. Over the past year, the online platform serving the fashion and lifestyle market in Europe has grown its...
