Generation Z

Krispy Kreme Drives Gen Z Adoption With eCommerce, Social Media
Krispy Kreme Drives Gen Z Adoption With eCommerce, Social Media
November 09, 2023  |  eCommerce

With Generation Z disproportionately relying on online platforms to pick where they order food, Krispy Kreme is investing in digital to grow penetration with young...

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Gen X Leads Mobile Adoption for Grocery Purchases
Gen X Leads Mobile Adoption for Grocery Purchases
November 09, 2023  |  Consumer Insights

Despite not being digital natives, Generation X is leading the way for mobile payments, surpassing the other generations in how often this method is used...

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New Bumble CEO Wants to Personalize Subscriptions to Reach Gen Z Singles
New Bumble CEO Wants to Personalize Subscriptions to Reach Gen Z Singles
November 08, 2023  |  Subscription Commerce

In an effort to get Generation Z consumers paying for its dating app, Bumble is rolling out subscription plans that are shorter-term and more personalized....

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Gen Zs Drive Planet Fitness’ Membership Growth Amid CEO Transition
Gen Zs Drive Planet Fitness’ Membership Growth Amid CEO Transition
November 07, 2023  |  Earnings

Planet Fitness reported strong third-quarter (Q3) performance that it attributes to growing membership among Generation Z consumers. Get the Full Story Complete the form to unlock this article...

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PYMNTS Intelligence: Bridging the Insurance Industry’s Digital Generation Gap
PYMNTS Intelligence: Bridging the Insurance Industry’s Digital Generation Gap
November 06, 2023  |  Insurance

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Young Consumers’ Insurance Purchasing Mantra: ‘Digital Convenience With a Human Touch’
Young Consumers’ Insurance Purchasing Mantra: ‘Digital Convenience With a Human Touch’
November 03, 2023  |  Insurance

Generation Z and millennial consumers have a high level of digital expectations that transcend multiple sectors, including retail, banking and healthcare. Get the Full Story...

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Raising the Bar on Digital Experience for a New Generation of Policyholders
Raising the Bar on Digital Experience for a New Generation of Policyholders
November 03, 2023  |  Insurance

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75% of Millennials Don’t Trust Themselves to Buy Insurance Online
75% of Millennials Don’t Trust Themselves to Buy Insurance Online
November 02, 2023  |  Insurance

Generation Z and millennials have different insurance needs from their elders, yet they are already a market force to be reckoned with. More than 60%...

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From Tradition to Transformation: B2B Enterprises Hit Generational Inflection Point 
From Tradition to Transformation: B2B Enterprises Hit Generational Inflection Point 
November 01, 2023  |  B2B Payments

A generational change is coming for the B2B landscape. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...

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