Millennials

Millennials, also known as Generation Y, are the demographic cohort following Generation X and preceding Generation Z. Researchers and popular media use the early 1980s as starting birth years and the mid-1990s to early 2000s as ending birth years, with 1981 to 1996 a widely accepted definition.

Source: en.wikipedia.org

NEW DATA: US Consumers Skip Purchase Protection Plans For 70% of Durable Good Purchases
NEW DATA: US Consumers Skip Purchase Protection Plans For 70% of Durable Good Purchases
October 20, 2021  |  Consumer Insights

Consumers all know the frustrating feeling of a broken product that they expected to keep using for months or years to come. Product protection offers...

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NEW DATA: Buy Now Pay Later Options Drive ‘Forever Sales’ for Merchants
NEW DATA: Buy Now Pay Later Options Drive ‘Forever Sales’ for Merchants
October 20, 2021  |  Buy Now Pay Later

Generation Z is here, and they are ready to shop — in a sustainable, budget-conscious manner. Younger consumers such as Gen Z, who now represent...

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55% of Millennials Interested in Buying Big-Ticket Items Online  
55% of Millennials Interested in Buying Big-Ticket Items Online  
October 07, 2021  |  eCommerce

The report “Digital Platforms: How Consumers Shop and Pay for Big-Ticket Purchases,” a PYMNTS and Rightpoint collaboration, found that as the economy continues to improve,...

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New Data Shows 88% of Consumers Still Go Offline to Pay for Big-Ticket Purchases
New Data Shows 88% of Consumers Still Go Offline to Pay for Big-Ticket Purchases
September 28, 2021  |  Shopping

Purchasing a car in years past used to require a trip to the dealership, but buyers can now take a spin on digital shopping platforms...

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NEW DATA: 66% of Consumers Skip Their Banks’ Bill Pay Service
NEW DATA: 66% of Consumers Skip Their Banks’ Bill Pay Service
September 27, 2021  |  Digital Banking

Today’s consumers demand modern customer experience features — from help managing day-to-day cash flows to advanced bill scheduling tools. As consumers look for ways to...

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Report: Personal Loans Help 36M Paycheck-To-Paycheck Consumers Stay Afloat
Report: Personal Loans Help 36M Paycheck-To-Paycheck Consumers Stay Afloat
September 22, 2021  |  Active Study

Sometimes, money is good – and sometimes, just getting bills paid at the end of the month can be a struggle. For consumers struggling to...

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Indian FinTech Slice Drops Card Limit, to Add UPI Payments as Part of Expansion
Indian FinTech Slice Drops Card Limit, to Add UPI Payments as Part of Expansion
September 09, 2021  |  International

Slice, an Indian fintech startup, has expanded its credit offering, modifying the credit limit to 2,000 rupees, or around $27, which is a massive decrease...

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Neobank Varo On Serving Customers’ Needs As P2P Payments See A Rapid Rise In Usage
Neobank Varo On Serving Customers’ Needs As P2P Payments See A Rapid Rise In Usage
August 30, 2021  |  Disbursements

Peer-to-peer (P2P) payments have demonstrated extraordinary growth in the U.S. over the past 17 months, and this trend is expected to continue. Consumers of all...

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Today In Healthcare: Young Consumers Want Payment Plans, Vetster Launches Digital Pet Pharmacy, Warby Parker Envisions D2C Eye Care
Today In Healthcare: Young Consumers Want Payment Plans, Vetster Launches Digital Pet Pharmacy, Warby Parker...
August 25, 2021  |  Healthcare

Today in healthcare, Vetster introduces a digital pet pharmacy, three-quarters of young consumers want healthcare payment plans and Warby Parker eyes direct-to-consumer (D2C) eye care....

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