Customer Retention news and trends

Study Finds 30% of Subscribers Account for Nearly 80% of Subscription Merchant Revenue
Subscription Commerce // June 14, 2023

The retail subscriptions industry is losing momentum as economic pressures cause subscribers to shift behaviors and reevaluate their subscriptions. PYMNTS’ research identifies “loyalists” as a crucial subscriber group responsible for 79% of total revenue for retail subscription firms. These customers are discerning, expecting feature-rich and...

Half of Millennials Use Dating Apps Every Day
Connected Economy // May 04, 2023

Dating apps have never been more popular, with more than 60 million downloads last year in the United States. PYMNTS’ research finds that their use has risen 7% over the past year to 28% in March 2023, a share that represents 73 million consumers. Over half of these...

Payments Orchestration Lets Aggregators Add More Value
Digital Payments // April 28, 2023

Merchant aggregators and marketplaces looking to compete globally must be able to support a broad range of merchant customers’ payment service provider relationships both swiftly and easily. Spreedly’s Randy Guard explains how payments orchestration enables platforms to add merchants’ preferred gateways at the flip of...

From Payments Choice to Gateway Preference: Payments Orchestration 2.0 Helps Global Platforms Grow Sales
Digital Payments // April 27, 2023

With the rise of eCommerce bringing more retailers than shoppers could ever exhaust, consumer-facing businesses of all types fear cart abandonment above nearly everything else. Never has it been easier for a consumer to find a similar product or experience at an alternative vendor, making...

Interviews & Exclusives
From Payments Choice to Gateway Preference: Payments Orchestration 2.0 Helps Global Platforms Grow Sales

April 27, 2023
With the rise of eCommerce bringing more retailers than shoppers could ever exhaust, consumer-facing businesses of all types fear cart abandonment above nearly everything else. Never has it been easier for a consumer to find a similar product or experience at an alternative vendor, making the risk of an abandoned online purchase the highest it […]

Half of Subscription Firms Say They Face Challenges Attracting Customers

March 08, 2023
As subscription businesses look to weather the year ahead, customer acquisition poses a major challenge. For the PYMNTS study “The State Of Subscription Business: Best Practices And Business Performance Drivers,”...

Subscription Businesses Want Better Tools to Reverse the Churn Trend

February 17, 2023
“A failed payment disrupts the connection and trust between the subscription provider and the subscriber,” Vindicia Head of Customer Success Meena Srinivasan told PYMNTS. Not only do these breakups give...

The ‘Malleable Middle’ May Be Sweet Spot Between Deal-Seekers, Loyal Customers

December 29, 2022
Friction-free transactions could hold the key for retailers and grocers seeking to boost customer retention. PYMNTS’ research has identified three important customer archetypes, and persuadable shoppers — sometimes-loyal customers or...

Quick Reads
sticky.io and FlexCharge Partner on eCommerce Payment Decline

October 17, 2023
Subscription management and recurring billing provider sticky.io has partnered with payment decline management firm FlexCharge. This collaboration, announced Tuesday (Oct. 17), aims to address the issue of cart abandonment and lost revenue due to payment failures faced by eCommerce merchants. According to research, online merchants lose 62% of customers who experience a failed transaction. This not only results in […]

Barnes & Noble Launches Two-Tiered Membership Program

February 17, 2023
Barnes & Noble has expanded its offerings in the growing membership program competition. The retailer of books and digital media now offers both a free membership program and one that costs $40 a...

Jimmy John’s Loyalty Program Goes Live After Signing 1.8M Members During Pilot

December 09, 2019
Sandwich chain Jimmy John’s announced Monday (Dec. 9) the launch of its first customer-loyalty program. Freaky Fast Reward, now available nationwide, was tested earlier this year and rolled out on...

Wayfair Driving Repeat Customers

March 01, 2016
The 2015 financial results from Wayfair are pretty positive, particularly in the area of sales driven by returning customers. The online home furnishings and decor retailer recently released its financials...