For American Express, as has been a longstanding trend, it’s the younger consumers, cards in hand, who are boosting results. And, as Amex management noted on a Friday (Oct. 18) conference call with analysts, dining out is a prime example of where millennial and Gen...
Social media algorithms have emerged as influential players in the realm of advice, effectively acting as pseudo-advisers for generations eager for financial literacy. A PYMNTS Intelligence report, “The New Challenges Facing Finance: Algorithms, Finfluencers and the Quest for Reliability,” a collaboration with NCR Voyix, illustrates...
As younger consumers reshape the retail landscape, their motivations, preferences, and behaviors provide invaluable insights for brands and retailers striving to stay ahead. A PYMNTS Intelligence report, “The Online Features Driving Consumers to Shop With Brands, Retailers or Marketplaces,” a collaboration with Adobe, analyzes the...
The small businesses that are the backbone of each community across the United States are, collectively, the mainstay of everyday life. They employ millions who power spending and the economy. Yet these small businesses and even micro businesses have had their share of challenges, especially...
October 14, 2024
Social media algorithms have emerged as influential players in the realm of advice, effectively acting as pseudo-advisers for generations eager for financial literacy. A PYMNTS Intelligence report, “The New Challenges Facing Finance: Algorithms, Finfluencers and the Quest for Reliability,” a collaboration with NCR Voyix, illustrates how digital transformation presents opportunities and challenges for both consumers […]
October 11, 2024
As younger consumers reshape the retail landscape, their motivations, preferences, and behaviors provide invaluable insights for brands and retailers striving to stay ahead. A PYMNTS Intelligence report, “The Online Features...
October 04, 2024
The small businesses that are the backbone of each community across the United States are, collectively, the mainstay of everyday life. They employ millions who power spending and the economy....
October 02, 2024
As digital banking transforms the financial landscape, community banks and credit unions (CUs) are poised to capture Generation Z and millennials. These digital natives are gravitating toward smaller financial institutions...
September 30, 2024
Mall giant Simon Property Group has launched an advertising campaign aimed at younger consumers. “Dubbed ‘Meet Me @themall™,’ the multifaceted campaign blends ‘80s and ‘90s nostalgia with a new generation who wants to shop, eat, stay and play at the mall as much as their parents do,” the company said in a news release Monday […]
July 25, 2024
American Express is hoping to attract younger consumers with its latest card update. Amex on Thursday (July 25) announced a new version of its Consumer Gold Card, offering new credits for restaurant spending....
July 18, 2024
Brightfin has debuted its financial wellness app, aimed at helping younger consumers. “Younger generations think about money differently. Gen Z and Millennials don’t necessarily have the same life goals as their...
July 01, 2024
Beauty brand e.l.f. has expanded its partnership with virtual world and gaming platform Roblox to include real-world commerce. In the new virtual kiosk within the e.l.f. Up! experience on Roblox,...
