Order To Eat Tracker news and trends

Pizza Guys on Why Digital Ordering Is No Longer Just an ‘Option’
Restaurant innovation // July 27, 2022

With 40% of restaurant revenue coming from online sales, digital channels must be on the menu. In the "Order To Eat Tracker®," Pizza Guys’ Michael Morgan tells PYMNTS that digital channels are as important an ingredient to his business now as pizza dough or cheese.

For Restaurants, Digital Channels Are Menu Must-Haves
Restaurant innovation // July 26, 2022

The restaurant industry has gradually changed to meet customer expectations for convenient, seamless experiences. Then the pandemic hit, and this gradual shift drastically accelerated. Restaurants of all types had to embrace delivery and takeout because health concerns and lockdowns made sit-down dining impossible or undesirable....

PYMNTS Intelligence: Restaurants Must Lean Into Digital Loyalty Programs
Restaurant innovation // June 29, 2022

The pandemic has forced retail businesses of all types, including restaurants, to quickly adapt to a new normal defined by digital-first consumers who spend more time at home and reach for their mobile devices as the go-to way to interact with their favorite merchants. United...

Capital Tacos on the Benefits of a Modern Technology Stack for Loyalty Programs
Restaurant innovation // June 28, 2022

Restaurants want to digitize their rewards programs to increase customer engagement and strengthen loyalty, but the required technology infrastructure presents challenges. In the latest "Order To Eat Tracker," Capital Tacos’ Josh Luger discusses the benefits and necessity of updating a restaurant’s technology stack to deliver...

Interviews & Exclusives
How 70% of Restaurants Manage Diner Loyalty and Rewards

June 27, 2022
Digital channels have provided restaurants — and consumers seeking low-touch access to food services — a means of survival since the pandemic began. Digitization has provided restaurants with powerful tools that allow brands to personalize their customer engagement in ways not previously achievable. Loyalty programs, in particular, benefit from these developments, with technology that reinforces […]

Restaurants Align Marketing, Ordering Tech to Stay Ahead of Customer Preferences

June 13, 2022
As quick-service restaurants (QSRs) navigate industry changes, from labor shortages to emerging digital trends, stiff competition requires them to find ways to keep pace with their peers. By staying up-to-date...

Chipotle: Automation Helps QSRs Keep Digital, On-Site Diners Well Served

April 29, 2022
The pivot to digital channels during the pandemic enabled quick-service restaurants (QSRs) and fast-casual chains not only to survive the global health crisis, but to thrive in its aftermath. In...

Loyalty Program Data, Targeted Surveys Help Restaurants Hit Their Customer Satisfaction Goals

March 15, 2022
The acceleration of the digital transformation that began in response to the need for social distancing has turned into a convenience revolution. For younger consumers, many of whom are already...

Quick Reads
Grubhub Q2 Financials Soar On Digital Shift To Online Ordering

July 30, 2020
Lockdown living launched restaurant delivery aggregator Grubhub into a higher orbit, with the company logging gross food sales (GFS) of $2.3 billion in the second quarter of 2020, a 59 percent increase from Q2 2019, with an average order size of $39 rising 20 percent year over year and net revenues coming in at $459 […]