Yonder news and trends

Are Loyalty Programs a Profit Center or Cost Center? 
Loyalty & Rewards // June 26, 2023

Brands, retailers, and solution providers are increasingly focusing on loyalty programs to not only encourage repeat purchases but also gather valuable, first-party data. However, it remains crucial to determine whether these opportunities effectively resonate with customers. Also, it is important to assess whether loyalty programs...

Yonder and Transact Payments Partner on Credit Card for Londoners
Partnerships // May 10, 2023

Yonder has partnered with Transact Payments on its credit card for young Londoners. The partnership with payment services provider Transact Payments will give Yonder access to payments services and the Mastercard network as it grows its “lifestyle credit card,” the companies said in a Wednesday...

How Experience-Driven Credit Card Rewards Can Win Gen Z, Millennial Loyalty
Loyalty & Rewards // May 01, 2023

Brits love rewards and place loyalty programs among the top factors considered when choosing where to shop, PYMNTS research has shown. And it’s no different in the credit card space, said Tim Chong, co-founder and CEO at U.K. credit card startup Yonder, where customers are...

Yonder Raises $77 Million to Expand Credit Offering Beyond London
Credit Cards // April 17, 2023

British credit card startup Yonder has raised £62.5 million (about $77 million) to continue its growth. The firm will invest £12.5 million in growing its team and £50 million in servicing credit lines to expand beyond London to another British city, Yonder Co-Founder and CEO...

Quick Reads
Yonder Raises $31 Million to Expand Credit Card Outside UK

September 19, 2024
Yonder has raised 23.4 million pounds (about $31.1 million) to expand its credit card designed to help cardholders build good credit habits while earning rewards. The London-based company will use the new funding to grow its team, launch new rewards and accelerate its expansion outside the United Kingdom, Yonder said in a Thursday (Sept. 19) post on […]

Yonder and Transact Payments Partner on Credit Card for Londoners

May 10, 2023
Yonder has partnered with Transact Payments on its credit card for young Londoners. The partnership with payment services provider Transact Payments will give Yonder access to payments services and the...

Yonder Raises $77 Million to Expand Credit Offering Beyond London

April 17, 2023
British credit card startup Yonder has raised £62.5 million (about $77 million) to continue its growth. The firm will invest £12.5 million in growing its team and £50 million in...

Yapily Partners With Yonder to Offer Credit to Underserved

April 20, 2022
Credit card startup Yonder is teaming up with open banking platform Yapily to provide consumers access to credit without needing a U.K. credit score. Working together, the companies are striving...